Not exactly breaking news from Ford Authority

[AzureRanger]

https://fordauthority.com/2023/02/2023-ford-ranger-production-far-less-than-bronco-in-january/

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[AzScorpion]

Yup, Fords already made it clear they're trying to clean up as many Bronco orders as possible. That's why they wanted customers to change their orders (AGAIN) to something that doesn't have all the constraints. Basically a 4dr, soft top, non Lux, non tow, trim below the Badlands model. So spend $40k-$50K on something you don't want. ?

 

[DukeCanBuildit]

Yeah, when you start your article with, “As many are already well aware”, you have nothing new to say. ?

 

[AzureRanger]

Yup, Fords already made it clear they're trying to clean up as many Bronco orders as possible. That's why they wanted customers to change their orders (AGAIN) to something that doesn't have all the constraints. Basically a 4dr, soft top, non Lux, non tow, trim below the Badlands model. So spend $40k-$50K on something you don't want. ?

I'll take my "lame duck" 5g Ranger over a four door Bronco any day of the week (especially that ugly soft top!).

 

[AzScorpion]

Yeah, when you start your article with, “As many are already well aware”, you have nothing new to say. ?

But then the next article was this. lol Obviously they're trying to get them built before the Ranger and also it's not hard to improve sales in '22 when '21 was so bad. lol

https://fordauthority.com/2023/02/ford-bronco-sales-numbers-results-2022-calendar-year/

FORD BRONCO SALES IMPROVED 234 PERCENT IN 2022 CALENDAR YEAR

 

[AzScorpion]

I'll take my "lame duck" 5g Ranger over a four door Bronco any day of the week (especially that ugly soft top!).

That's why I gave up on my order. If I wanted a 4dr I would've ordered it back in 2020. Plus I think the soft top is hideous and doesn't do anything for the look of the Bronco. But then again the second hart top is cracking too so it's only going to be a warranty nightmare until they get this straightened out.

 

[Jason B]

Aren't the 5G Ranger and Bronco built at the same plant? Will the 6G be at the same plant? So, will 6G Ranger production be sidelined in favor of Bronco?
Inquiring minds want to know.

 

[AzScorpion]

Aren't the 5G Ranger and Bronco built at the same plant? Will the 6G be at the same plant? So, will 6G Ranger production be sidelined in favor of Bronco?
Inquiring minds want to know.

They're all built at MAP. Ford is clearing everything (Bronco) off the books this year. Starting next year any outstanding orders will have to be reordered. At least that's the last news I heard but I don't go over to B6G much lately.

 

[AzureRanger]

Aren't the 5G Ranger and Bronco built at the same plant? Will the 6G be at the same plant? So, will 6G Ranger production be sidelined in favor of Bronco?
Inquiring minds want to know.

Yes.
I think so.
Probably .

 

[IdahoRanger]

Yes.
I think so.
Probably .

Clear as mud

 

[Jason B]

Yes.
I think so.
Probably .

You missed "Maybe" then "I don't know."

 

[Motorpsychology]

Aren't the 5G Ranger and Bronco built at the same plant? Will the 6G be at the same plant? So, will 6G Ranger production be sidelined in favor of Bronco?
Inquiring minds want to know.

No doubt 6G Ranger will be wallflowered. The obvious bias here notwithstanding, They should close 2023 Bronco orders, build 6G Rangers as much as possible, while building Bronco parts inventory, jacking up Webasto way high and get the MIC hardtops figured out. Jeep uses the same company without all the problems.

There are other problems going on with Ranger/Bronco. For 2022 calendar year, Toyota sold around 250,000 Tacomas* in the midst of moving production from San Antonio to Mexico. the Taco is a NA only model, not built anywhere else. ROW gets the Hilux. Compare that to 57,000 Rangers and 117,000 Broncos in 2022; slightly above half production capacity.

This in spite of the fact that the "Taco-isti" are fully aware of the redesigned Tacoma coming soon.

 

[FusedLogic]

On one hand, orders are extremely backlogged (indicating a high demand) and factories can't keep up. On the other hand, Ford lost a couple of billion dollars in 2022. On the surface, you would think those two couldn't happen at the same time.

Obviously, there are problems that need to be fixed. I know the supply chain issues are still there but I also think that Ford and other manufacturers don't want to go back to the days where dealer lots were full of inventory that sold at discounts. Manufacturers want a bigger slice of the mark up. We're in the middle of a change (words from a Led Zeppelin song) and who really knows what buying a car will look like in a few years.

 

[AzureRanger]

Clear as mud

3 questions. 3 answers. What’s not clear?

 

[RedlandRanger]

Aren't the 5G Ranger and Bronco built at the same plant? Will the 6G be at the same plant? So, will 6G Ranger production be sidelined in favor of Bronco?
Inquiring minds want to know.

They do have the option of adding another shift I believe which would increase total production. Whether they opt to do that or not is anyone's guess.

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