What is everyone paying for their 5th Gen Ranger?

[NoleDawg]

I'm from the area obviously and had to go to Birmingham for a deal on a trim and options I wanted. Only a handful of dealers in the ATL area were even offering to go below their list price a week ago tbh.

Sounds about right. Back when I bought the 2019 I got a heck of a deal bc they were having trouble moving them then. Now they seem very content to tell anyone to screw off and blatantly pull bait and switches. I’m going to try expanding the search north up in to Tennessee and I suppose Birmingham as well now.

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[Jason B]

2021 XL 4x2 w/STX Special Edition. MSRP 23,280, bought for 29,700.
XL Spec. Ed. gets you:
Cruise Control
18" Black/Silver Aluminum Wheels
265/60 R18
SYNC3, SiriusXM, 6 speaker radio
Dual Zone electronic climate control
Carpet flooring
Trailer Tow package
Fog lamps

I was interested in an XLT 4x4 SCab Sport with MSRP of 34,500 with 2,000 rebates/discount, but price jumped up to 36,500 a week later. I offered 32K but dealer wouldn't budge below 34K. I didn't really want or need 4x4, so made the deal on the STX

 

[NoleDawg]

Anyone know if dealers can/will do the $2000 cash back incentive they have on Lariat right now WITH x-plan?

 

[Tom_C]

Anyone know if dealers can/will do the $2000 cash back incentive they have on Lariat right now WITH x-plan?

It probably depends on the dealer. I think I read a post in this thread that one dealer wouldn't honor the x-plan.

 

[NoleDawg]

It probably depends on the dealer. I think I read a post in this thread that one dealer wouldn't honor the x-plan.

Yeah, I’m hunting for a Lariat Tremor here in Atlanta and I’ve had one dealer just straight up refuse to honor xplan - which to my understanding it is optional for them to take or not. Supply is low here, I get their motivation but it is annoying.

 

[GMTmin5]

Anyone know if dealers can/will do the $2000 cash back incentive they have on Lariat right now WITH x-plan?

I paid X-plan and got the $2k incentive on my Lariat Tremor about a week ago, had to work to find it though. Spoke to a number of dealers in the area and had more than one tell me they weren't going to accept X plan. One dealer even pulled the discount after putting a deposit on a truck. Pricing generally was A/Z Plan or MSRP, nothing else. I ended up having to drive about 2.5hrs to find a dealer that would accept the discount and had a truck on the lot.

 

[vitacura]

All dealers I reached out to in my area are doing MSRP minus incentives, not a penny less. Only two were willing to order me a Ranger and accept X plan while locking in the incentives available at the time of order, but wouldn't take it on an in stock unit.

 

[P. A. Schilke]

All dealers I reached out to in my area are doing MSRP minus incentives, not a penny less. Only two were willing to order me a Ranger and accept X plan while locking in the incentives available at the time of order, but wouldn't take it on an in stock unit.

Hi Vitacura,

Dealers not bound to accept X plan, A Plan, Z Plan or D plan. In fact Ford will not even offer any plans on Hot selling cars and trucks. I was on order for a Ford GT at a $100,000 premium and my new (at the time) darling wifelett said NFW.... Good by GT....sigh...

Best,
Phil Schilke
Ranger Vehicle Engineering
Ford Motor Co. Retired

 

[fortywater12]

Picked up a 2019 4x4 XLT Super Crew with the FX4 and Appearance package 2 weekends ago.

Truck was Certified Pre Owned and came with the Gold package from Ford.

Paid $38k for the truck and it had 12k miles. Dealer gave me a 10 year 125K powertrain warranty and I paid out of pocket to match the bumper to bumper to 10 year 125K as well. COVID prices are nutty right now, but I wanted the truck and it was perfect.

 

[c72k]

2020 XL SuperCrew 4x4 with STX
101A
Bedliner package (Ford drop in)
Tow package
sliding rear window

$28,230 before TTL

 

[jthompson48]

I got 4500 in trade assistance plus 500 military discount and 500 accessory allowance on a 2021 fx4 lariat today.

 

[WhyNot21]

I got 4500 in trade assistance plus 500 military discount and 500 accessory allowance on a 2021 fx4 lariat today.

Congrats! Didn't you also get the $2k cash back rebate?

 

[jthompson48]

Congrats! Didn't you also get the $2k cash back rebate?

No ? but I did get more for my 2019 than I paid.

 

[Matsterious]

2021 Ford Ranger FX4 SuperCrew XLT 301A Group with Tow Package - MSRP 39,675. I paid 35,896.

 

[jawsh]

I've been looking for a few weeks, but the dealer lots were limited here. I was looking at an XLT FX4 and have been getting quotes on a new 2021 XLT FX4 at $39k out the door and that doesn't even include all the bells and whistles. I started looking for a used Ranger instead and found a 2019 Ranger Lariat FX4 fully loaded with everything at 13k miles here at the local CarMax. I went ahead and pulled the trigger on it. Although I wish I was able to find the sports appearance package, but the chrome appearance package was the only one available locally and I settled for it.

I am using the truck mostly for daily driving to/from work, kayak fishing, and occasional towing a 21 ft travel trailer.

Price $38,998
Tax $500
Title $15
Registration $56
Out the door $39,574

Side note. I sold my 2018 Toyota Tacoma TRD off-road 4x4 crew cab because after 80k miles on it, I could no longer handle the gear hunting transmission. Plus, I got a good deal on it even after 80k miles, $30,521 thru KBB to a dealer. I can definitely say the Ranger it is a much more comfortable ride and the transmission is so much better. Also the power and mpg improvements have been a joy.

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