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New Dealer Lot Purchase: 2022 XLT Supercrew 4x4 Splash

Dr_Strangelove

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Here's a temperature check for everyone on what a "cold" dealer lot visit looks like. I'll get into the stuff I think everyone wants to know first and then I'll get into the nitty-gritty for the folks I don't lose.

Did I pay a markup? Yes, yes I did. All said and done it totaled $3,500.

I walked away from the truck and apparently so did two other people after me. On my first test drive the truck had 20 miles and I purchased it with 45. When the negotiation started the markup was $7,500. The dealership called me and said they would meet me halfway and agree to a "50/50" cash/value based markup. And so I believe I paid about $1,000 cash over MSRP and the remainder was honored by me purchasing an extended warranty from them. So, on that front, I feel alright about getting some value for the money. For the cash - I feel like a dirty, dirty man. And I am sorry for fueling this fire.

What are you doing, Strangelove? I dunno, man. Let me try to explain.

So I'm one of those "value guys" and I had run my 2008 Audi A4, purchased 4 years old, into the proverbial ground. It ran but... yeah. I had been a fastidious lad, I thought, and saved my money, and went quickly into "research mode." Did I come here? No. No I did not.

I went to CarGurus. For some reason - if you did not know - at least in the Las Vegas Metro area, every Ford that touches dealership pavement shows up on their "New" inventory listed at MSRP. This includes cars that are customer or fleet orders and are not truly for sale. Anecdotally, my finance guy told me the story of their dealership's "worst day ever" when 60 Hertz Rental Roush Mustangs showed up for PDI on their lot and also showed up on their website as available at MSRP. He said they pissed about "1000 people around the world off that day." And so, I also got caught in this web, in a much smaller way.

If you look right now - you will probably see between 15 and 45 New Ford Rangers available at MSRP within 50 miles of the Las Vegas zip code (89109) and so when I was "planning" to buy a truck, this was the intel I was going off of. Lots of inventory. Riiiiiight. On "car shopping day" (hooray,) I called the dealership with my #1 pick on it - essentially the truck I bought but an FX4. Do they have it? Nope. Do they have any? Nope. "But your website says you have 10..."

*dun dun dunnnnnn*

I call every dealership in the Valley. And Gaudin had two. The one I bought - and a Cactus Grey FX4. The Cactus sold while I drove there.

Being in this position I basically had no leverage whatsoever because I couldn't pull the old "well good luck selling it!" card on them. They had me - they were going to sell the truck quickly. I think I got really lucky that the two other blokes that looked at it also walked away because I think they softened the dealership up for me a bit. I'm very curious what the story with the individual that ordered my truck is. I'm curious if the Dealership tried to mark the truck up on them when they came to pick it up - and that is why they truly walked away from it? I understand the first person to walk away was the person that special ordered it and waited 9 months for it. That seems very bizarre to me...

As for me - I suppose all one needs sometimes is a little luck.

I do really believe that the era of the markup will be coming to an end soon but... I didn't make it. I'm hoping the fact that they were willing to entertain the idea of a value based markup is some light at the end of the tunnel. Thanks for reading my tale - here's a fun picture of my truck with my son's 2019.

PXL_20221015_232356705.MP.webp
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lazynorse

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Nice truck, I suppose the mark up is the cost of buying right now instead of ordering and waiting.

I paid $3000 under MSRP when I ordered March of this year, due to a couple different Ford incentives in place at the time. The catch, I had to wait 6 months.

It all comes down to if its worth it to you, if you can live with the $3500 upcharge. I can't live with that.
 

Deleted member 15875

Here's a temperature check for everyone on what a "cold" dealer lot visit looks like. I'll get into the stuff I think everyone wants to know first and then I'll get into the nitty-gritty for the folks I don't lose.

Did I pay a markup? Yes, yes I did. All said and done it totaled $3,500.

I walked away from the truck and apparently so did two other people after me. On my first test drive the truck had 20 miles and I purchased it with 45. When the negotiation started the markup was $7,500. The dealership called me and said they would meet me halfway and agree to a "50/50" cash/value based markup. And so I believe I paid about $1,000 cash over MSRP and the remainder was honored by me purchasing an extended warranty from them. So, on that front, I feel alright about getting some value for the money. For the cash - I feel like a dirty, dirty man. And I am sorry for fueling this fire.

What are you doing, Strangelove? I dunno, man. Let me try to explain.

So I'm one of those "value guys" and I had run my 2008 Audi A4, purchased 4 years old, into the proverbial ground. It ran but... yeah. I had been a fastidious lad, I thought, and saved my money, and went quickly into "research mode." Did I come here? No. No I did not.

I went to CarGurus. For some reason - if you did not know - at least in the Las Vegas Metro area, every Ford that touches dealership pavement shows up on their "New" inventory listed at MSRP. This includes cars that are customer or fleet orders and are not truly for sale. Anecdotally, my finance guy told me the story of their dealership's "worst day ever" when 60 Hertz Rental Roush Mustangs showed up for PDI on their lot and also showed up on their website as available at MSRP. He said they pissed about "1000 people around the world off that day." And so, I also got caught in this web, in a much smaller way.

If you look right now - you will probably see between 15 and 45 New Ford Rangers available at MSRP within 50 miles of the Las Vegas zip code (89109) and so when I was "planning" to buy a truck, this was the intel I was going off of. Lots of inventory. Riiiiiight. On "car shopping day" (hooray,) I called the dealership with my #1 pick on it - essentially the truck I bought but an FX4. Do they have it? Nope. Do they have any? Nope. "But your website says you have 10..."

*dun dun dunnnnnn*

I call every dealership in the Valley. And Gaudin had two. The one I bought - and a Cactus Grey FX4. The Cactus sold while I drove there.

Being in this position I basically had no leverage whatsoever because I couldn't pull the old "well good luck selling it!" card on them. They had me - they were going to sell the truck quickly. I think I got really lucky that the two other blokes that looked at it also walked away because I think they softened the dealership up for me a bit. I'm very curious what the story with the individual that ordered my truck is. I'm curious if the Dealership tried to mark the truck up on them when they came to pick it up - and that is why they truly walked away from it? I understand the first person to walk away was the person that special ordered it and waited 9 months for it. That seems very bizarre to me...

As for me - I suppose all one needs sometimes is a little luck.

I do really believe that the era of the markup will be coming to an end soon but... I didn't make it. I'm hoping the fact that they were willing to entertain the idea of a value based markup is some light at the end of the tunnel. Thanks for reading my tale - here's a fun picture of my truck with my son's 2019.

PXL_20221015_232356705.MP.jpg
A little confused. So you paid +$3500, but it's only $1K more than MSRP?
 


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Dr_Strangelove

Dr_Strangelove

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I had agreed in writing before the deal was closed that I would purchase a 2-year warranty + cash totaling $3,500.

I suppose I'm rounding to help my ego because the warranty really came out to $2,200 so I paid $1,300 extra...

I'm including the warranty with the markup because it was part of the negotiation with the dealership. We met halfway from a $3000 pure cash mark-up to what I called a "mixed value" markup. (Edit for clarity- We hit a standstill when they said the lowest markup they would accept was $3,000. At that point I had left and the other individuals must have test driven that afternoon. Saturday morning I called and asked what they thought about the deal totaling $3500 - a number I completely made up because it was more than 3000 but on my terms - and by Saturday afternoon they called to say let's make it work.)

It's a bit confusing but it worked.
 
Last edited:

Deleted member 15875

Got it. I recently paid MSRP on a Lariat. $46K. I couldn't muster a penny more. They even tried saying they wouldn't budge off some lame paint protection with a high margin and some security nonsense (around $3K total). I stated I'm having non of it and here I am.
 

Jbrubakerjr

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If you are happy with your purchase and getting what you wanted, that’s really all that matters. Great looking truck, enjoy it for many years to come!
 

Todd Chapin

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Wow, I feel really bad for anyone buying a car now. Super glad I bought my 2019 and still love it and not only is it almost paid off but worth more than I paid for it. Amazing times.

I drive by the dealer that I bought mine daily, Ourisman Ford in Alexandria and I see they actually have a few Rangers now after having none for almost a year. I shudder to think what they want for them.

Congrats on your new truck looks amazing!
 

Trigganometry

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Take a second look at your paperwork. You may be able to cancel that warranty outside the truck sale. Two different financial transactions. You have a certain amount of days to cancel one or both. You want an extended warranty see Grainger Ford for the best deal that I’ve seen.
 

MathGod

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So I think back when I bought my 2019 Lariat truck in May of 2020 and got $7,000 off sticker and 84 months with zero interest. I realize those days are for sure gone!
 

TheHyper1

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Congrats on the new truck and welcome! Sounds like you actually did okay for getting one today as opposed to ordering. I happened on a similar deal in July with my Cactus FX4. They had ONE Ranger on the lot and I liked it. So it worked out. I paid less than sticker, but they gouged me a bit on my trade. So probably about the same deal.
 

Muffin1

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Hey, you got a truck to your liking so congrats on that, in the world we live in today it's a supply VS demand situation, it was either a truck in your driveway or no vehicle but a nice 'available balance', whatever is more important to you is all that really matters in this point in time.
Just drive, enjoy, mod and be happy with your purchase it's a great looking truck.
 
 








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