AzScorpion
Moderator
This plus you would need over 50% of the other manufacturers to go along with this to work. If only the big 3 did this they'd be out of business as most would go elsewhere. Ford better get their head out of their a$$ soon because I think these last 2 launches are really making things worse for them. Add to this how they treated Bronco reservation holders and backtracked on everything they said, it's really pissed off a large number of people. Some who aren't even buying a Bronco, they don't like a dishonest company.They're too greedy to do that. Scale of operations brings down costs and when one of the big three realize that and start pumping them out again and then using incentives to move inventory the other two will respond in kind. Plus, in the US we are use to going to the lot, test driving what we want, and then haggling or going to another dealer to get a better price. MSRP or MSRP+ pricing is temporary thing and won't last, however, it will probably last until the chip shortage is over for good which will most likely be 2023 sometime.
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