JasonTremor
Well-Known Member
- Thread starter
- #1
Stopped by a regional Ford dealer on my way back from business trip today. They had 5 broncos in stock, two of which were new 2022 four door squatch package. One hard top and one soft top. One used two door in the bunch. Was nice to get to see them up close. I inquired about how they came by so many and salesman said they had a broker acquiring them for the dealer. Basically the broker casts a wide net across a region and offers MSRP plus for any unclaimed bronco orders. Broker buys them up then re-sales them to the dealer that placed a order with broker. Dealer in turn buys from broker and puts on lot for sale as "used". He also acknowledged many dealers were receiving new vehicles and immediately running through the auto auction. The independent broker scenario just doesn't stick out as bad to the general public. I was wondering how there were so many "used" vehicles with less than 50 miles on them showing up and having Carfax auction/broker history
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