P. A. Schilke
Well-Known Member
- First Name
- Phil
- Joined
- Apr 3, 2019
- Threads
- 142
- Messages
- 7,016
- Reaction score
- 36,205
- Location
- GV Arizona
- Vehicle(s)
- 2019 Ranger FX4 Lariat 4x4, 2020 Lincoln Nautilus, 2005 Alfa Motorhome
- Occupation
- Engineer Retired
- Vehicle Showcase
- 1
- Thread starter
- #1
From my Retiree Newsletter:
Team,
The Ford Motor Company has endured and thrived for 118 years – through every imaginable challenge – because we have the vision to imagine the future and the courage to change.
Today, we are announcing some of the most important changes in our history. I want to share with you here my thoughts about what it all means.
Ford created a product, a business culture and a way of building cars that nobody else had ever imagined. We revolutionized mobility. We democratized transportation.
We redefined the car, the truck and our business again and again – think of the Mustang, the GT, the sport utility vehicle, the hybrid, the embrace of sustainability.
We did those things with combinations of mastery and imagination, craftsmanship and experimentation, engineering and art, discipline and intuition, family stewardship and diversified talent. Over and over, we unlocked possibilities and shaped this industry’s future. We combined elements to create alloys that were even stronger than their parts.
Today we’re doing it again.
We’re transforming Ford around the world for the electric and connected vehicle age. We’ll create truly great products that improve over time, revolutionize the ownership experience and set up Ford not just to compete but to win, against both old and new competitors. We’re bringing our Ford+ plan to life.
The part of our transformation that people will see are two new businesses, Ford Blue and Ford Model e.
Ford Blue will be the home of our most iconic vehicles and the steward of our unmatched capabilities in engineering, testing and building vehicles.
Model e will be where we invent, develop, scale and market breakthrough electric products and digital experiences that people have not yet even imagined.
Such a separation not only makes sense, it is vital for our business. The skills, the cultures, the outlook that make each of those businesses successful are different. Unleashing both teams to focus with single-minded passion on leading what they do best will ensure they both thrive.
But below the surface is the part of the transformation that people will feel and experience. It is the way these two businesses strengthen each other.
As our story unfolds around the world, we will show ourselves to be a Ford that operates with the speed and unconstrained culture of a startup, supported by industrial resources, scale and iconic brands that startups can only dream of.
And you will hear Bill, me and other Ford leaders talk about it – and see us live it – over the days and weeks to come.
But here I want to focus on what it means to you.
First, it means you are part of something extraordinary and historic – a step change for our industry, for its impact on the world around us and in the lives and lifestyles of our customers.
It will mean new opportunities – and new ways of realizing your unique potential in this company. The cultures of Ford Blue and Model e will be their own. And, so, for that matter, will the cultures of Ford Credit, Ford Pro, Ford Drive and Lincoln. Of course, there will be values and behaviors that each of us will be expected to live up to wherever we are in Ford; but Ford+ will be home to cultures where diverse professional styles, personalities and strengths can thrive.
It also will mean new expectations. We will be moving faster. We will be reaching farther. It’s not good enough to beat our traditional competitors; we need to challenge and beat new competitors who lack our history but dare to lay claim to our future. The way we care for each other, the way we commit to excellence, the way we measure our successes, the ways we reward our performance, will all need to align with what it takes reclaim that future.
If that makes you excited about the direction we’re going, that’s a good thing. If it makes you think you might want to limber up and tie on some new running shoes for the path ahead, that’s a good thing, too.
People are counting on us. Our customers are counting on us to meet their changing wants and needs. Our investors are counting on us to create value in exchange for the confidence and capital they invest in us. Our business partners and dealers are counting on us to build a brand and portfolio that will fuel their success. Our communities are counting on us to show up with respect and accountability. And the next generation of the family that is Ford Motor Company is counting on us to hand them a company that continues to reimagine, that continues to create, that continues to shape our industry and to build a better world.
Join us today at 10 a.m. Dearborn time for our Global Town Hall and stay tuned for much more about how this transformation will come to life later today, as well as over the coming weeks; be sure to continue tuning in to the important updates shared during town hall, all- hands meetings and across @FordOnline.
In the meantime, know that it’s the greatest possible honor and privilege for me to be part of this journey. And thank you for all that you do for Ford.
Sincerely, Jim
Team,
The Ford Motor Company has endured and thrived for 118 years – through every imaginable challenge – because we have the vision to imagine the future and the courage to change.
Today, we are announcing some of the most important changes in our history. I want to share with you here my thoughts about what it all means.
Ford created a product, a business culture and a way of building cars that nobody else had ever imagined. We revolutionized mobility. We democratized transportation.
We redefined the car, the truck and our business again and again – think of the Mustang, the GT, the sport utility vehicle, the hybrid, the embrace of sustainability.
We did those things with combinations of mastery and imagination, craftsmanship and experimentation, engineering and art, discipline and intuition, family stewardship and diversified talent. Over and over, we unlocked possibilities and shaped this industry’s future. We combined elements to create alloys that were even stronger than their parts.
Today we’re doing it again.
We’re transforming Ford around the world for the electric and connected vehicle age. We’ll create truly great products that improve over time, revolutionize the ownership experience and set up Ford not just to compete but to win, against both old and new competitors. We’re bringing our Ford+ plan to life.
The part of our transformation that people will see are two new businesses, Ford Blue and Ford Model e.
Ford Blue will be the home of our most iconic vehicles and the steward of our unmatched capabilities in engineering, testing and building vehicles.
Model e will be where we invent, develop, scale and market breakthrough electric products and digital experiences that people have not yet even imagined.
Such a separation not only makes sense, it is vital for our business. The skills, the cultures, the outlook that make each of those businesses successful are different. Unleashing both teams to focus with single-minded passion on leading what they do best will ensure they both thrive.
But below the surface is the part of the transformation that people will feel and experience. It is the way these two businesses strengthen each other.
As our story unfolds around the world, we will show ourselves to be a Ford that operates with the speed and unconstrained culture of a startup, supported by industrial resources, scale and iconic brands that startups can only dream of.
And you will hear Bill, me and other Ford leaders talk about it – and see us live it – over the days and weeks to come.
But here I want to focus on what it means to you.
First, it means you are part of something extraordinary and historic – a step change for our industry, for its impact on the world around us and in the lives and lifestyles of our customers.
It will mean new opportunities – and new ways of realizing your unique potential in this company. The cultures of Ford Blue and Model e will be their own. And, so, for that matter, will the cultures of Ford Credit, Ford Pro, Ford Drive and Lincoln. Of course, there will be values and behaviors that each of us will be expected to live up to wherever we are in Ford; but Ford+ will be home to cultures where diverse professional styles, personalities and strengths can thrive.
It also will mean new expectations. We will be moving faster. We will be reaching farther. It’s not good enough to beat our traditional competitors; we need to challenge and beat new competitors who lack our history but dare to lay claim to our future. The way we care for each other, the way we commit to excellence, the way we measure our successes, the ways we reward our performance, will all need to align with what it takes reclaim that future.
If that makes you excited about the direction we’re going, that’s a good thing. If it makes you think you might want to limber up and tie on some new running shoes for the path ahead, that’s a good thing, too.
People are counting on us. Our customers are counting on us to meet their changing wants and needs. Our investors are counting on us to create value in exchange for the confidence and capital they invest in us. Our business partners and dealers are counting on us to build a brand and portfolio that will fuel their success. Our communities are counting on us to show up with respect and accountability. And the next generation of the family that is Ford Motor Company is counting on us to hand them a company that continues to reimagine, that continues to create, that continues to shape our industry and to build a better world.
Join us today at 10 a.m. Dearborn time for our Global Town Hall and stay tuned for much more about how this transformation will come to life later today, as well as over the coming weeks; be sure to continue tuning in to the important updates shared during town hall, all- hands meetings and across @FordOnline.
In the meantime, know that it’s the greatest possible honor and privilege for me to be part of this journey. And thank you for all that you do for Ford.
Sincerely, Jim
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